Who owns SSO (SSO)
Which tracked institutional funds hold SSO, how they are positioned, and who is buying versus exiting — from SEC Form 13F-HR filings. See SSO company fundamentals →
Ownership as of the 2026-Q1 13F filings. 13F is disclosed up to 45 days after quarter-end, so the most recent quarter fills in over the following weeks.
How the tape is positioned
The tracked-fund tape on SSO is one-sided between 2025-Q4 and 2026-Q1: 19 added or opened and 87 trimmed or exited — on balance reducing.
A prompt to read the filings, not a verdict. 13F is a quarter-end snapshot disclosed up to 45 days late; a fund adds or exits for mandate, benchmark, and timing reasons that have nothing to do with a view on the stock. This is a starting question, not a signal to trade.
Conviction spread
SSO’s largest tracked holder by dollar value, Howard Capital Management Inc., sizes it at 13.0% of its own reported 13F book, while the median holder sizes it at 0.3% of theirs — a 12.8pp conviction gap — its largest holder concentrates the name more heavily than the typical one.
Book-share is each fund’s reported value in SSO divided by its whole reported 13F book, so it is comparable across funds of different sizes and is unaffected by stock splits. A higher share means a fund has committed more of its book to the name — a starting question about conviction, not a verdict or a signal to trade.
Institutional & insider positioning
Between 2025-Q4 and 2026-Q1, across 216 tracked filers holding SSO, 86 increased or opened the position and 147 reduced or closed it; over the same quarter, there were no open-market insider Form 4s.
This fuses two public signals for the same quarter — how tracked institutions changed their positions and whether insiders bought or sold in the open market. It describes what was filed; it is a starting question, not a verdict or a signal to trade.
New buyers & exits
Funds opening or closing a position in SSO between the 2025-Q4 and 2026-Q1 13F filings, and the largest changes among funds holding it in both. New buyers and exits are counted on fund presence (split-invariant); adds and trims are measured on reported value.
New buyers 7
- Virtue Capital Management, LLC$19M
- FLOW TRADERS U.S. LLC$8M
- HARBOUR INVESTMENTS, INC.$4M
- Squarepoint Ops LLC$2M
- GOLDMAN SACHS GROUP INC$1M
- ZEGA Investments, LLC$1M
Full exits 28
- Howard Capital Management Inc.$798M
- Revere Asset Management, Inc$29M
- SHERMAN PORFOLIOS, LLC$21M
- NBZ Investment Advisors LLC$16M
- AXXCESS WEALTH MANAGEMENT, LLC$9M
- Three Seasons Wealth, LLC$6M
Largest adds
- CITADEL ADVISORS LLC$21M
- UBS Group AG$13M
- PINKERTON WEALTH, LLC$4M
- HRT FINANCIAL LP$3M
- Massar Capital Management, LP$2M
- Thrivent Financial for Lutherans$1M
Largest trims
- ASSETMARK, INC$199M
- Sollinda Capital Management LLC$29M
- Client First Investment Management LLC$25M
- CWM, LLC$23M
- TTP Investments, Inc.$22M
- Ridgepath Capital Management LLC$21M
Institutional holders
One row per tracked fund, largest reported value first. “% of value” is the fund’s share of this security’s tracked institutional value — not of shares outstanding. Rows marked stale are from an earlier filing than the security’s latest quarter — that fund is absent from the newest snapshot (position exited, or reported under a different name).
| Fund | Shares | Reported value | % of value | Quarter |
|---|---|---|---|---|
| Main Street Group, LTD trimmed | 1,163,035 | $60M | 4.1% | 2026-Q1 |
| PINKERTON WEALTH, LLC added | 749,133 | $43M | 2.9% | 2026-Q1 |
| CITADEL ADVISORS LLC added | 465,400 | $24M | 1.6% | 2026-Q1 |
| Spire Wealth Management added | 419,892 | $22M | 1.5% | 2026-Q1 |
| Virtue Capital Management, LLC new | 392,767 | $19M | 1.3% | 2026-Q1 |
| Ridgepath Capital Management LLC added | 370,104 | $19M | 1.3% | 2026-Q1 |
| Asset Management Group, Inc. added | 287,739 | $15M | 1.0% | 2026-Q1 |
| UBS Group AG added | 284,742 | $15M | 1.0% | 2026-Q1 |
| TTP Investments, Inc. trimmed | 276,176 | $14M | 1.0% | 2026-Q1 |
| Brookstone Capital Management trimmed | 254,208 | $13M | 0.9% | 2026-Q1 |
| HighTower Advisors, LLC trimmed | 250,546 | $13M | 0.9% | 2026-Q1 |
| TOTH FINANCIAL ADVISORY CORP trimmed | 232,286 | $12M | 0.8% | 2026-Q1 |
| Portfolio Design Labs, LLC trimmed | 227,064 | $12M | 0.8% | 2026-Q1 |
| Arta Finance Wealth Management LLC added | 185,528 | $10M | 0.7% | 2026-Q1 |
| GenWealth Group, Inc. added | 175,122 | $9M | 0.6% | 2026-Q1 |
| INDEPENDENT FINANCIAL GROUP, LLC trimmed | 171,199 | $9M | 0.6% | 2026-Q1 |
| Dedeker Financial LLC added | 168,636 | $9M | 0.6% | 2026-Q1 |
| Ascent Group, LLC trimmed | 164,783 | $9M | 0.6% | 2026-Q1 |
| Capital Investment Counsel, Inc added | 159,042 | $8M | 0.6% | 2026-Q1 |
| PNC FINANCIAL SERVICES GROUP, INC. added | 153,468 | $8M | 0.5% | 2026-Q1 |
| Global View Capital Management LLC trimmed | 153,012 | $8M | 0.5% | 2026-Q1 |
| FLOW TRADERS U.S. LLC added | 149,908 | $8M | 0.5% | 2026-Q1 |
| Lido Advisors, LLC added | 139,425 | $7M | 0.5% | 2026-Q1 |
| KINGSWOOD WEALTH ADVISORS, LLC trimmed | 137,447 | $7M | 0.5% | 2026-Q1 |
| Client First Investment Management LLC trimmed | 118,057 | $6M | 0.4% | 2026-Q1 |
| SMITH CHAS P & ASSOCIATES PA CPAS | 114,946 | $6M | 0.4% | 2026-Q1 |
| Ashton Thomas Private Wealth, LLC added | 97,587 | $5M | 0.3% | 2026-Q1 |
| Wealthcare Advisory Partners LLC | 95,918 | $5M | 0.3% | 2026-Q1 |
| JPMORGAN CHASE & CO trimmed | 100,868 | $5M | 0.3% | 2026-Q1 |
| UNIQUE WEALTH, LLC trimmed | 89,236 | $5M | 0.3% | 2026-Q1 |
| HRT FINANCIAL LP added | 86,630 | $4M | 0.3% | 2026-Q1 |
| HARBOUR INVESTMENTS, INC. added | 83,600 | $4M | 0.3% | 2026-Q1 |
| Marshall Financial Group, LLC trimmed | 79,847 | $4M | 0.3% | 2026-Q1 |
| LPL Financial LLC trimmed | 62,546 | $3M | 0.2% | 2026-Q1 |
| Apollon Financial, LLC added | 61,612 | $3M | 0.2% | 2026-Q1 |
| Creative Planning trimmed | 60,718 | $3M | 0.2% | 2026-Q1 |
| Innova Wealth Partners trimmed | 58,384 | $3M | 0.2% | 2026-Q1 |
| OSAIC HOLDINGS, INC. added | 58,041 | $3M | 0.2% | 2026-Q1 |
| Plotkin Financial Advisors, LLC trimmed | 55,598 | $3M | 0.2% | 2026-Q1 |
| Massar Capital Management, LP added | 53,880 | $3M | 0.2% | 2026-Q1 |
| SP Asset Management LLC added | 51,588 | $3M | 0.2% | 2026-Q1 |
| Sowell Financial Services LLC trimmed | 51,485 | $3M | 0.2% | 2026-Q1 |
| Professional Financial Advisors, LLC trimmed | 50,052 | $3M | 0.2% | 2026-Q1 |
| BANK OF AMERICA CORP /DE/ added | 49,772 | $3M | 0.2% | 2026-Q1 |
| Thrivent Financial for Lutherans added | 49,630 | $3M | 0.2% | 2026-Q1 |
| ALLIANCEBERNSTEIN L.P. added | 42,488 | $2M | 0.2% | 2026-Q1 |
| Capital Investment Advisory Services, LLC trimmed | 47,388 | $2M | 0.2% | 2026-Q1 |
| Mariner, LLC added | 45,738 | $2M | 0.2% | 2026-Q1 |
| Koshinski Asset Management, Inc. added | 45,071 | $2M | 0.2% | 2026-Q1 |
| Stratos Wealth Partners, LTD. added | 44,860 | $2M | 0.2% | 2026-Q1 |
| NewEdge Wealth, LLC | 44,705 | $2M | 0.2% | 2026-Q1 |
| CAPTRUST FINANCIAL ADVISORS trimmed | 42,547 | $2M | 0.1% | 2026-Q1 |
| Sollinda Capital Management LLC trimmed | 42,070 | $2M | 0.1% | 2026-Q1 |
| PMV Capital Advisers, LLC trimmed | 41,480 | $2M | 0.1% | 2026-Q1 |
| Valeo Financial Advisors, LLC | 40,036 | $2M | 0.1% | 2026-Q1 |
| Bank of New York Mellon Corp added | 38,388 | $2M | 0.1% | 2026-Q1 |
| Larson Financial Group LLC trimmed | 38,000 | $2M | 0.1% | 2026-Q1 |
| Sovereign Financial Group, Inc. trimmed | 36,038 | $2M | 0.1% | 2026-Q1 |
| Meridian Wealth Management, LLC added | 34,551 | $2M | 0.1% | 2026-Q1 |
| Squarepoint Ops LLC added | 33,468 | $2M | 0.1% | 2026-Q1 |
| Rollins Financial Advisors, LLC trimmed | 29,776 | $2M | 0.1% | 2026-Q1 |
| Legacy Wealth Partners, LLC trimmed | 29,370 | $2M | 0.1% | 2026-Q1 |
| ASSETMARK, INC trimmed | 29,013 | $2M | 0.1% | 2026-Q1 |
| GOLDMAN SACHS GROUP INC trimmed | 28,204 | $1M | 0.1% | 2026-Q1 |
| MERCER GLOBAL ADVISORS INC /ADV trimmed | 27,576 | $1M | 0.1% | 2026-Q1 |
| GeoWealth Management, LLC trimmed | 27,400 | $1M | 0.1% | 2026-Q1 |
| ZEGA Investments, LLC added | 27,375 | $1M | 0.1% | 2026-Q1 |
| MGO ONE SEVEN LLC added | 25,720 | $1M | 0.1% | 2026-Q1 |
| Beacon Capital Management, Inc. trimmed | 25,147 | $1M | 0.1% | 2026-Q1 |
| Richmond Brothers, Inc. trimmed | 24,980 | $1M | 0.1% | 2026-Q1 |
| Allworth Financial LP added | 24,602 | $1M | 0.1% | 2026-Q1 |
| SPROTT INC. | 24,400 | $1M | 0.1% | 2026-Q1 |
| Strategic Blueprint, LLC trimmed | 24,276 | $1M | 0.1% | 2026-Q1 |
| Howard Capital Management Inc. added | 13,775,520 | $798M | 53.9% | 2025-Q4 stale |
| Revere Asset Management, Inc added | 508,989 | $29M | 2.0% | 2025-Q4 stale |
| Robinson Value Management, Ltd. added | 236,118 | $23M | 1.6% | 2025-Q2 stale |
| SHERMAN PORFOLIOS, LLC added | 355,086 | $21M | 1.4% | 2025-Q4 stale |
| NBZ Investment Advisors LLC added | 271,756 | $16M | 1.1% | 2025-Q4 stale |
| LTG Capital LLC trimmed | 96,737 | $11M | 0.7% | 2025-Q3 stale |
| AXXCESS WEALTH MANAGEMENT, LLC added | 153,762 | $9M | 0.6% | 2025-Q4 stale |
| HARBOR CAPITAL ADVISORS, INC. new | 94,800 | $8M | 0.5% | 2025-Q1 stale |
| Three Seasons Wealth, LLC added | 103,065 | $6M | 0.4% | 2025-Q4 stale |
| CROWLEY WEALTH MANAGEMENT, INC. added | 50,264 | $6M | 0.4% | 2025-Q3 stale |
| HERITAGE OAK WEALTH ADVISORS LLC new | 65,763 | $5M | 0.4% | 2025-Q1 stale |
| IMC-Chicago, LLC trimmed | 63,687 | $5M | 0.4% | 2025-Q1 stale |
| CENTAURUS FINANCIAL, INC. added | 90,292 | $5M | 0.4% | 2025-Q4 stale |
| Jump Financial, LLC added | 89,548 | $5M | 0.4% | 2025-Q4 stale |
| GTS SECURITIES LLC added | 38,176 | $4M | 0.3% | 2025-Q2 stale |
| Tempus Wealth Planning, LLC added | 63,698 | $4M | 0.2% | 2025-Q4 stale |
| FIRST NATIONAL CORP /MA/ /ADV | 32,132 | $3M | 0.2% | 2025-Q2 stale |
| RENAISSANCE TECHNOLOGIES LLC added | 53,800 | $3M | 0.2% | 2025-Q4 stale |
| D. SCOTT NEAL, INC. | 22,688 | $3M | 0.2% | 2025-Q3 stale |
| Vontobel Holding Ltd. added | 43,919 | $3M | 0.2% | 2025-Q4 stale |
| Csenge Advisory Group added | 41,163 | $2M | 0.2% | 2025-Q4 stale |
| Tidal Investments LLC added | 19,613 | $2M | 0.1% | 2025-Q2 stale |
| Global Assets Advisory, LLC trimmed | 16,330 | $2M | 0.1% | 2025-Q3 stale |
| Legacy Investment Solutions, LLC added | 17,340 | $2M | 0.1% | 2025-Q2 stale |
| FSA WEALTH PARTNERS, INC. added | 25,606 | $1M | 0.1% | 2025-Q4 stale |
| TFB Advisors LLC trimmed | 24,490 | $1M | 0.1% | 2025-Q4 stale |
| TOWNSQUARE CAPITAL LLC trimmed | 17,062 | $1M | 0.1% | 2025-Q1 stale |
Ownership over time
Tracked institutional holder count and total shares held by filing quarter (independent scales). The curated-era tail and any mid-ingest latest quarter are handled honestly — a partial quarter is not drawn as a collapse.
Reading this table
Funds hold the same stock for different reasons — an index fund “holds” almost everything, an active manager sizes a name to a mandate and a benchmark, and each fund entered at its own price and time. Because 13F is filed up to 45 days after quarter-end, every row is a backward-looking snapshot; a manager may have traded since. Share-class siblings (a company’s A and C shares) are rolled up to one line so a dual-class name is never double-counted. Compare like-for-like. A large holder is not an endorsement, and a fund exiting is not a warning — this is a starting question, not a verdict.
About 13F filings
A Form 13F is a quarterly disclosure that institutional investment managers with over $100 million in US-listed equities must file with the SEC. In plain English: it is a snapshot of the long stock positions a fund held at the end of a quarter. It covers long US-listed equities only — not short positions, options, cash, or private holdings — and the funds shown are the large sample we track, not the complete 13F universe.