Who owns PLBY (PLBY)
Which tracked institutional funds hold PLBY, how they are positioned, and who is buying versus exiting — from SEC Form 13F-HR filings. See PLBY company fundamentals →
Ownership as of the 2026-Q1 13F filings. 13F is disclosed up to 45 days after quarter-end, so the most recent quarter fills in over the following weeks.
How the tape is positioned
6 tracked funds added or opened PLBY while 10 trimmed or exited it between 2025-Q4 and 2026-Q1 — the tape is split. When large holders disagree on a name, the funds moving first are sometimes ahead of the story.
A prompt to read the filings, not a verdict. 13F is a quarter-end snapshot disclosed up to 45 days late; a fund adds or exits for mandate, benchmark, and timing reasons that have nothing to do with a view on the stock. This is a starting question, not a signal to trade.
Conviction spread
PLBY’s largest tracked holder by dollar value, Fortress Investment Group LLC, sizes it at 6.4% of its own reported 13F book, while the median holder sizes it at 0.0% of theirs — a 6.4pp conviction gap — its largest holder concentrates the name more heavily than the typical one.
Book-share is each fund’s reported value in PLBY divided by its whole reported 13F book, so it is comparable across funds of different sizes and is unaffected by stock splits. A higher share means a fund has committed more of its book to the name — a starting question about conviction, not a verdict or a signal to trade.
Institutional & insider positioning
Between 2025-Q4 and 2026-Q1, across 85 tracked filers holding PLBY, 46 increased or opened the position and 34 reduced or closed it; over the same quarter, open-market insider Form 4 buying and selling roughly offset.
This fuses two public signals for the same quarter — how tracked institutions changed their positions and whether insiders bought or sold in the open market. It describes what was filed; it is a starting question, not a verdict or a signal to trade.
New buyers & exits
Funds opening or closing a position in PLBY between the 2025-Q4 and 2026-Q1 13F filings, and the largest changes among funds holding it in both. New buyers and exits are counted on fund presence (split-invariant); adds and trims are measured on reported value.
New buyers 3
- VANGUARD CAPITAL MANAGEMENT LLC$5M
- VANGUARD FIDUCIARY TRUST CO$587K
- SEI INVESTMENTS CO$577K
Full exits 2
- VANGUARD GROUP INC$5M
- CITADEL ADVISORS LLC$640K
Largest adds
- MARSHALL WACE, LLP$2M
- MILLENNIUM MANAGEMENT LLC$1M
- TWO SIGMA INVESTMENTS, LP$394K
Largest trims
- Fortress Investment Group LLC$6M
- JANE STREET GROUP, LLC$1M
- MORGAN STANLEY$828K
- BBFIT INVESTMENTS PTE LTD$440K
- RENAISSANCE TECHNOLOGIES LLC$333K
- CRCM LP$331K
Institutional holders
One row per tracked fund, largest reported value first. “% of value” is the fund’s share of this security’s tracked institutional value — not of shares outstanding. Rows marked stale are from an earlier filing than the security’s latest quarter — that fund is absent from the newest snapshot (position exited, or reported under a different name).
| Fund | Shares | Reported value | % of value | Quarter |
|---|---|---|---|---|
| Fortress Investment Group LLC | 16,589,531 | $25M | 41.1% | 2026-Q1 |
| CRCM LP added | 4,345,517 | $7M | 10.8% | 2026-Q1 |
| VANGUARD CAPITAL MANAGEMENT LLC new | 2,980,638 | $5M | 7.4% | 2026-Q1 |
| MARSHALL WACE, LLP added | 1,813,093 | $3M | 4.5% | 2026-Q1 |
| BBFIT INVESTMENTS PTE LTD | 1,221,901 | $2M | 3.0% | 2026-Q1 |
| MILLENNIUM MANAGEMENT LLC added | 1,118,972 | $2M | 2.8% | 2026-Q1 |
| GEODE CAPITAL MANAGEMENT, LLC added | 781,895 | $1M | 1.9% | 2026-Q1 |
| SFMG, LLC added | 690,000 | $1M | 1.7% | 2026-Q1 |
| BlackRock, Inc. added | 596,586 | $907K | 1.5% | 2026-Q1 |
| TWO SIGMA INVESTMENTS, LP added | 448,720 | $682K | 1.1% | 2026-Q1 |
| RENAISSANCE TECHNOLOGIES LLC trimmed | 425,359 | $647K | 1.1% | 2026-Q1 |
| VANGUARD FIDUCIARY TRUST CO new | 386,046 | $587K | 1.0% | 2026-Q1 |
| SEI INVESTMENTS CO added | 379,790 | $577K | 0.9% | 2026-Q1 |
| STATE STREET CORP | 313,051 | $476K | 0.8% | 2026-Q1 |
| GOLDMAN SACHS GROUP INC trimmed | 290,624 | $442K | 0.7% | 2026-Q1 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP added | 257,405 | $391K | 0.6% | 2026-Q1 |
| Qube Research & Technologies Ltd added | 255,529 | $388K | 0.6% | 2026-Q1 |
| Squarepoint Ops LLC trimmed | 244,295 | $371K | 0.6% | 2026-Q1 |
| Hill Investment Group Partners, LLC | 207,653 | $316K | 0.5% | 2026-Q1 |
| Centiva Capital, LP added | 206,213 | $313K | 0.5% | 2026-Q1 |
| MORGAN STANLEY trimmed | 187,344 | $285K | 0.5% | 2026-Q1 |
| UBS Group AG trimmed | 156,947 | $239K | 0.4% | 2026-Q1 |
| GSA CAPITAL PARTNERS LLP added | 152,175 | $231K | 0.4% | 2026-Q1 |
| 683 Capital Management, LLC trimmed | 150,000 | $228K | 0.4% | 2026-Q1 |
| Hillsdale Investment Management Inc. new | 149,900 | $228K | 0.4% | 2026-Q1 |
| NORTHERN TRUST CORP trimmed | 141,392 | $215K | 0.4% | 2026-Q1 |
| Point72 Asset Management, L.P. trimmed | 127,974 | $195K | 0.3% | 2026-Q1 |
| JANE STREET GROUP, LLC trimmed | 91,962 | $140K | 0.2% | 2026-Q1 |
| BANK OF AMERICA CORP /DE/ added | 85,154 | $129K | 0.2% | 2026-Q1 |
| BARCLAYS PLC added | 77,609 | $118K | 0.2% | 2026-Q1 |
| BNP PARIBAS FINANCIAL MARKETS added | 66,093 | $100K | 0.2% | 2026-Q1 |
| HRT FINANCIAL LP trimmed | 56,230 | $85K | 0.1% | 2026-Q1 |
| XTX Topco Ltd added | 50,088 | $76K | 0.1% | 2026-Q1 |
| BANK OF MONTREAL /CAN/ | 49,983 | $76K | 0.1% | 2026-Q1 |
| Headlands Technologies LLC added | 47,830 | $73K | 0.1% | 2026-Q1 |
| Hudson Bay Capital Management LP | 41,033 | $62K | 0.1% | 2026-Q1 |
| Jefferies Financial Group Inc. trimmed | 37,340 | $57K | 0.1% | 2026-Q1 |
| Vanguard Global Advisers, LLC new | 34,571 | $53K | 0.1% | 2026-Q1 |
| Schonfeld Strategic Advisors LLC added | 32,816 | $50K | 0.1% | 2026-Q1 |
| Catalyst Funds Management Pty Ltd new | 31,700 | $48K | 0.1% | 2026-Q1 |
| Kestra Advisory Services, LLC added | 29,897 | $45K | 0.1% | 2026-Q1 |
| Brevan Howard Capital Management LP new | 29,550 | $45K | 0.1% | 2026-Q1 |
| SIMPLEX TRADING, LLC trimmed | 28,657 | $44K | 0.1% | 2026-Q1 |
| Sanctuary Advisors, LLC trimmed | 26,450 | $40K | 0.1% | 2026-Q1 |
| Patriot Financial Group Insurance Agency, LLC added | 25,366 | $39K | 0.1% | 2026-Q1 |
| Bogart Wealth, LLC added | 25,000 | $38K | 0.1% | 2026-Q1 |
| MONEY CONCEPTS CAPITAL CORP trimmed | 24,942 | $38K | 0.1% | 2026-Q1 |
| Diametric Capital, LP added | 24,365 | $37K | 0.1% | 2026-Q1 |
| LPL Financial LLC added | 23,764 | $36K | 0.1% | 2026-Q1 |
| OSAIC HOLDINGS, INC. added | 20,439 | $31K | 0.1% | 2026-Q1 |
| BOOTHBAY FUND MANAGEMENT, LLC added | 20,434 | $31K | 0.1% | 2026-Q1 |
| Steward Partners Investment Advisory, LLC added | 19,055 | $29K | 0.0% | 2026-Q1 |
| Kure Advisory, LLC | 18,596 | $28K | 0.0% | 2026-Q1 |
| Alhambra Investment Management LLC trimmed | 18,212 | $28K | 0.0% | 2026-Q1 |
| CTC Alternative Strategies, Ltd. new | 17,751 | $27K | 0.0% | 2026-Q1 |
| J2 Capital Management Inc | 17,500 | $27K | 0.0% | 2026-Q1 |
| Engineers Gate Manager LP trimmed | 15,598 | $24K | 0.0% | 2026-Q1 |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC new | 15,100 | $22K | 0.0% | 2026-Q1 |
| GROUP ONE TRADING LLC trimmed | 13,848 | $21K | 0.0% | 2026-Q1 |
| ROYAL BANK OF CANADA added | 11,697 | $18K | 0.0% | 2026-Q1 |
| Bank of New York Mellon Corp added | 11,249 | $17K | 0.0% | 2026-Q1 |
| IMC-Chicago, LLC trimmed | 11,101 | $17K | 0.0% | 2026-Q1 |
| Jump Financial, LLC trimmed | 10,068 | $15K | 0.0% | 2026-Q1 |
| SummitTX Capital, L.P. new | 10,000 | $15K | 0.0% | 2026-Q1 |
| AMERIPRISE FINANCIAL INC | 10,000 | $15K | 0.0% | 2026-Q1 |
| HARBOUR INVESTMENTS, INC. | 9,600 | $15K | 0.0% | 2026-Q1 |
| Tower Research Capital LLC (TRC) added | 4,871 | $7K | 0.0% | 2026-Q1 |
| MAI Capital Management | 4,347 | $7K | 0.0% | 2026-Q1 |
| Copia Wealth Management trimmed | 2,080 | $3K | 0.0% | 2026-Q1 |
| CITIGROUP INC trimmed | 1,538 | $2K | 0.0% | 2026-Q1 |
| Farther Finance Advisors, LLC added | 1,441 | $2K | 0.0% | 2026-Q1 |
| CWM, LLC | 1,350 | $2K | 0.0% | 2026-Q1 |
| NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO trimmed | 1,000 | $2K | 0.0% | 2026-Q1 |
| MCGUIRE CAPITAL ADVISORS INC | 1,000 | $2K | 0.0% | 2026-Q1 |
| Caitong International Asset Management Co., Ltd trimmed | 620 | $942 | 0.0% | 2026-Q1 |
| SWAN Capital LLC | 360 | $547 | 0.0% | 2026-Q1 |
| Advisory Services Network, LLC trimmed | 216 | $328 | 0.0% | 2026-Q1 |
| VANGUARD GROUP INC added | 2,742,771 | $5M | 8.4% | 2025-Q4 stale |
| CITADEL ADVISORS LLC added | 340,678 | $640K | 1.0% | 2025-Q4 stale |
| OMERS ADMINISTRATION Corp new | 224,300 | $247K | 0.4% | 2025-Q1 stale |
| Virtu Financial LLC added | 121,063 | $228K | 0.4% | 2025-Q4 stale |
| Graham Capital Management, L.P. trimmed | 73,896 | $120K | 0.2% | 2025-Q2 stale |
| TWO SIGMA ADVISERS, LP added | 36,790 | $69K | 0.1% | 2025-Q4 stale |
| Balyasny Asset Management L.P. added | 32,145 | $60K | 0.1% | 2025-Q4 stale |
| Lighthouse Investment Partners, LLC new | 31,140 | $59K | 0.1% | 2025-Q4 stale |
| Cubist Systematic Strategies, LLC trimmed | 32,113 | $47K | 0.1% | 2025-Q3 stale |
| Mirador Capital Partners LP | 25,089 | $47K | 0.1% | 2025-Q4 stale |
| Insight Advisors, LLC/ PA trimmed | 23,705 | $38K | 0.1% | 2025-Q2 stale |
| OneDigital Investment Advisors LLC | 13,784 | $26K | 0.0% | 2025-Q4 stale |
| Quadrature Capital Ltd trimmed | 13,549 | $20K | 0.0% | 2025-Q3 stale |
| Fortis Group Advisors, LLC trimmed | 10,210 | $19K | 0.0% | 2025-Q2 stale |
| Point72 Asia (Singapore) Pte. Ltd. new | 11,542 | $17K | 0.0% | 2025-Q3 stale |
| WOLVERINE TRADING, LLC trimmed | 13,208 | $14K | 0.0% | 2025-Q1 stale |
| CAPSTONE INVESTMENT ADVISORS, LLC new | 11,533 | $13K | 0.0% | 2025-Q1 stale |
| Cambridge Investment Research Advisors, Inc. trimmed | 10,674 | $12K | 0.0% | 2025-Q1 stale |
| RAYMOND JAMES FINANCIAL INC new | 3,539 | $6K | 0.0% | 2025-Q2 stale |
| WELLS FARGO & COMPANY/MN trimmed | 2,700 | $5K | 0.0% | 2025-Q4 stale |
| NewEdge Advisors, LLC | 1,542 | $3K | 0.0% | 2025-Q4 stale |
| JONES FINANCIAL COMPANIES LLLP trimmed | 315 | $592 | 0.0% | 2025-Q4 stale |
| CIBC Private Wealth Group LLC | 300 | $564 | 0.0% | 2025-Q4 stale |
Ownership over time
Tracked institutional holder count and total shares held by filing quarter (independent scales). The curated-era tail and any mid-ingest latest quarter are handled honestly — a partial quarter is not drawn as a collapse.
Reading this table
Funds hold the same stock for different reasons — an index fund “holds” almost everything, an active manager sizes a name to a mandate and a benchmark, and each fund entered at its own price and time. Because 13F is filed up to 45 days after quarter-end, every row is a backward-looking snapshot; a manager may have traded since. Share-class siblings (a company’s A and C shares) are rolled up to one line so a dual-class name is never double-counted. Compare like-for-like. A large holder is not an endorsement, and a fund exiting is not a warning — this is a starting question, not a verdict.
About 13F filings
A Form 13F is a quarterly disclosure that institutional investment managers with over $100 million in US-listed equities must file with the SEC. In plain English: it is a snapshot of the long stock positions a fund held at the end of a quarter. It covers long US-listed equities only — not short positions, options, cash, or private holdings — and the funds shown are the large sample we track, not the complete 13F universe.