Who owns Grove Collaborative Holdings, Inc. (GROV)
Which tracked institutional funds hold GROV, how they are positioned, and who is buying versus exiting — from SEC Form 13F-HR filings. See GROV company fundamentals →
Ownership as of the 2026-Q1 13F filings (latest filed 2026-05-15). 13F is disclosed up to 45 days after quarter-end, so the most recent quarter fills in over the following weeks.
How the tape is positioned
The tracked-fund tape on GROV is one-sided between 2025-Q4 and 2026-Q1: 3 added or opened and 1 trimmed or exited — on balance accumulating.
A prompt to read the filings, not a verdict. 13F is a quarter-end snapshot disclosed up to 45 days late; a fund adds or exits for mandate, benchmark, and timing reasons that have nothing to do with a view on the stock. This is a starting question, not a signal to trade.
Conviction spread
GROV’s largest tracked holder by dollar value, NVP ASSOCIATES, LLC, sizes it at 2.3% of its own reported 13F book, while the median holder sizes it at 0.0% of theirs — a 2.3pp conviction gap — its largest holder concentrates the name more heavily than the typical one.
Book-share is each fund’s reported value in GROV divided by its whole reported 13F book, so it is comparable across funds of different sizes and is unaffected by stock splits. A higher share means a fund has committed more of its book to the name — a starting question about conviction, not a verdict or a signal to trade.
Institutional & insider positioning
Between 2025-Q4 and 2026-Q1, across 28 tracked filers holding GROV, 13 increased or opened the position and 10 reduced or closed it; over the same quarter, there were no open-market insider Form 4s.
This fuses two public signals for the same quarter — how tracked institutions changed their positions and whether insiders bought or sold in the open market. It describes what was filed; it is a starting question, not a verdict or a signal to trade.
New buyers & exits
Funds opening or closing a position in GROV between the 2025-Q4 and 2026-Q1 13F filings, and the largest changes among funds holding it in both. New buyers and exits are counted on fund presence (split-invariant); adds and trims are measured on reported value.
New buyers 1
- VANGUARD CAPITAL MANAGEMENT LLC$2M
Full exits 1
- VANGUARD GROUP INC$1M
Largest adds
- NVP ASSOCIATES, LLC$581K
- GENERAL ATLANTIC, L.P.$445K
Institutional holders
One row per tracked fund, largest reported value first. “% of value” is the fund’s share of this security’s tracked institutional value — not of shares outstanding. Rows marked stale are from an earlier filing than the security’s latest quarter — that fund is absent from the newest snapshot (position exited, or reported under a different name).
| Fund | Shares | Reported value | % of value | Quarter |
|---|---|---|---|---|
| NVP ASSOCIATES, LLC | 3,225,097 | $4M | 24.2% | 2026-Q1 |
| MORGAN STANLEY trimmed | 2,705,410 | $3M | 20.3% | 2026-Q1 |
| GENERAL ATLANTIC, L.P. | 2,474,859 | $3M | 18.6% | 2026-Q1 |
| VANGUARD CAPITAL MANAGEMENT LLC new | 1,261,073 | $2M | 9.5% | 2026-Q1 |
| Sculptor Capital LP | 1,192,799 | $2M | 8.9% | 2026-Q1 |
| StepStone Group LP | 380,702 | $487K | 2.9% | 2026-Q1 |
| GEODE CAPITAL MANAGEMENT, LLC trimmed | 276,690 | $354K | 2.1% | 2026-Q1 |
| VANGUARD FIDUCIARY TRUST CO new | 147,774 | $189K | 1.1% | 2026-Q1 |
| BlackRock, Inc. added | 117,665 | $151K | 0.9% | 2026-Q1 |
| NORTHERN TRUST CORP trimmed | 89,179 | $114K | 0.7% | 2026-Q1 |
| STATE STREET CORP | 73,880 | $95K | 0.6% | 2026-Q1 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP added | 73,764 | $94K | 0.6% | 2026-Q1 |
| RENAISSANCE TECHNOLOGIES LLC added | 67,900 | $87K | 0.5% | 2026-Q1 |
| BRIDGEWAY CAPITAL MANAGEMENT, LLC | 67,025 | $86K | 0.5% | 2026-Q1 |
| GSA CAPITAL PARTNERS LLP added | 64,455 | $83K | 0.5% | 2026-Q1 |
| GOLDMAN SACHS GROUP INC added | 28,621 | $37K | 0.2% | 2026-Q1 |
| CITADEL ADVISORS LLC added | 14,822 | $19K | 0.1% | 2026-Q1 |
| CAZ INVESTMENTS LP | 13,350 | $17K | 0.1% | 2026-Q1 |
| FIRST MANHATTAN CO. LLC. | 11,662 | $15K | 0.1% | 2026-Q1 |
| Vanguard Global Advisers, LLC new | 3,413 | $4K | 0.0% | 2026-Q1 |
| 1620 INVESTMENT ADVISORS, INC. | 700 | $896 | 0.0% | 2026-Q1 |
| SBI Securities Co., Ltd. | 331 | $424 | 0.0% | 2026-Q1 |
| SIMPLEX TRADING, LLC trimmed | 191 | $244 | 0.0% | 2026-Q1 |
| UBS Group AG added | 142 | $181 | 0.0% | 2026-Q1 |
| Ancora Advisors LLC | 6,139 | $55 | 0.0% | 2026-Q1 |
| OSAIC HOLDINGS, INC. | 30 | $38 | 0.0% | 2026-Q1 |
| Advisory Services Network, LLC trimmed | 20 | $26 | 0.0% | 2026-Q1 |
| Caitong International Asset Management Co., Ltd new | 1 | $1 | 0.0% | 2026-Q1 |
| VANGUARD GROUP INC | 1,069,804 | $1M | 6.9% | 2025-Q4 stale |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 30,520 | $41K | 0.2% | 2025-Q1 stale |
| XTX Topco Ltd added | 25,237 | $28K | 0.2% | 2025-Q4 stale |
| JANE STREET GROUP, LLC added | 20,269 | $23K | 0.1% | 2025-Q2 stale |
| Virtu Financial LLC added | 18,075 | $21K | 0.1% | 2025-Q2 stale |
| Laird Norton Wetherby Trust Company, LLC trimmed | 16,000 | $18K | 0.1% | 2025-Q4 stale |
| TWO SIGMA SECURITIES, LLC added | 12,881 | $17K | 0.1% | 2025-Q1 stale |
| RAYMOND JAMES FINANCIAL INC new | 2,000 | $2K | 0.0% | 2025-Q2 stale |
| Tower Research Capital LLC (TRC) trimmed | 2,070 | $2K | 0.0% | 2025-Q4 stale |
| GROUP ONE TRADING LLC trimmed | 1,445 | $2K | 0.0% | 2025-Q4 stale |
| Bangor Savings Bank added | 500 | $550 | 0.0% | 2025-Q4 stale |
| Turim 21 Investimentos Ltda. | 214 | $246 | 0.0% | 2025-Q2 stale |
| Rockefeller Capital Management L.P. new | 153 | $230 | 0.0% | 2025-Q3 stale |
| JPMORGAN CHASE & CO added | 63 | $95 | 0.0% | 2025-Q3 stale |
| BANK OF AMERICA CORP /DE/ added | 22 | $24 | 0.0% | 2025-Q4 stale |
| Johnson Financial Group, Inc. trimmed | 5 | $8 | 0.0% | 2025-Q3 stale |
| CITIGROUP INC new | 1 | $2 | 0.0% | 2025-Q3 stale |
| CONCOURSE FINANCIAL GROUP SECURITIES, INC. | 0 | — | 0.0% | 2025-Q2 stale |
Ownership over time
Tracked institutional holder count and total shares held by filing quarter (independent scales). The curated-era tail and any mid-ingest latest quarter are handled honestly — a partial quarter is not drawn as a collapse.
Reading this table
Funds hold the same stock for different reasons — an index fund “holds” almost everything, an active manager sizes a name to a mandate and a benchmark, and each fund entered at its own price and time. Because 13F is filed up to 45 days after quarter-end, every row is a backward-looking snapshot; a manager may have traded since. Share-class siblings (a company’s A and C shares) are rolled up to one line so a dual-class name is never double-counted. Compare like-for-like. A large holder is not an endorsement, and a fund exiting is not a warning — this is a starting question, not a verdict.
About 13F filings
A Form 13F is a quarterly disclosure that institutional investment managers with over $100 million in US-listed equities must file with the SEC. In plain English: it is a snapshot of the long stock positions a fund held at the end of a quarter. It covers long US-listed equities only — not short positions, options, cash, or private holdings — and the funds shown are the large sample we track, not the complete 13F universe.