IGNITE VISIBILITY LLC
Full-service digital marketing agency founded in San Diego in 2013 by John Lincoln and Krishnan Coughran, providing SEO, paid media, social media advertising, email marketing, conversion-rate optimization and website design for national brands and franchise systems. Partnered with private equity firm Mountaingate Capital in February 2023 and has since acquired Integrated Digital Strategies, Outliant, Rallio and EverConnect; Capital Southwest is a lender and lists the company in its BDC portfolio.
Company profile compiled from public sources (company filings, rating-agency reports, and press releases) — distinct from the SEC Schedule-of-Investments pricing data below.
Lenders
IGNITE VISIBILITY LLC is held by 2 BDC lenders in our parsed SEC filings: CSWC, MAIN.
Cross-lender loan pricing
Each row is one debt tranche at the BDC’s most recent filing that holds this borrower, widest spread first. Mark is the position’s fair value as a percent of par (100 = par). Spread is shown in basis points over the benchmark in the Rate column, normalized from each filing’s as-reported units — rows quoting different benchmarks are still not directly comparable. Compare like-for-like: a second-lien tranche, a different vintage, or an older filing should price wider even when the credit view is identical — check the Type and Filing columns before reading a gap as disagreement. Source: SEC EDGAR (public).
| BDC | Type | Rate | Cash spread (bps) | Mark (% of par) | Fair Value | Maturity | Filing |
|---|---|---|---|---|---|---|---|
| CSWC | 1L Sr Secured | SOFR | 700 | 100.0 | $18M | 2028-12-01 | 2026-08-03 |
| MAIN | 1L Sr Secured | SOFR | 700 | 99.9 | $5M | 2028-12-01 | 2026-08-07 |
| CSWC | 1L Sr Secured | SOFR | 600 | 100.0 | $8M | 2028-12-01 | 2026-08-03 |
| CSWC | Debt | SOFR | 600 | — | — | 2028-12-01 | 2026-08-03 |
| CSWC | 1L Sr Secured | SOFR | 500 | 100.0 | $14M | 2028-12-01 | 2026-08-03 |
| MAIN | 1L Sr Secured | SOFR | 500 | 100.0 | $5M | 2028-12-01 | 2026-08-07 |
| CSWC | Debt | — | — | $464K | 2026-08-03 |
Marks reflect each BDC’s own fair-value estimates as reported to the SEC, not traded prices. Private-credit loans are predominantly Level 3 under ASC 820 — valued from unobservable inputs and determined in good faith by each BDC’s board, so figures are estimates as of the filing date and are not directly comparable across managers. Informational only; not investment advice or a valuation.
Ownership & deal activity
Ownership and acquisition events compiled from public sources and audited against the linked source. Each event links to its source; “(reported)” marks a lower-confidence item. Verify anything material against the original source.
- acquisitionIgnite Visibility Acquires EverConnect from EverCommerceIgnite Visibility acquired EverConnect, the marketing technology and lead-generation platform of EverCommerce (NASDAQ: EVCM), as its fourth add-on under Mountaingate Capital; financing provided by Capital Southwest Corporation and Main Street Capital.
- acquisitionIgnite Visibility Acquires RallioIgnite Visibility acquired Rallio, a SaaS social media, listings, and reputation management platform built for franchise and multi-location brands, as its third add-on under Mountaingate Capital; financing provided by Capital Southwest Corporation.
- acquisitionIgnite Visibility Acquires OutliantIgnite Visibility acquired Outliant, a web development and digital marketing agency specializing in multi-location clients, as its second add-on under Mountaingate Capital; financing provided by Capital Southwest Corporation.
- acquisitionIgnite Visibility Acquires Integrated Digital Strategies (IDS)Ignite Visibility acquired IDS, an Orlando-based franchise-focused digital marketing agency, as its first add-on acquisition under Mountaingate Capital; financing provided by Capital Southwest Corporation.
- minority investmentMountaingate Capital Makes Strategic Equity Investment in Ignite VisibilityDenver-based private equity firm Mountaingate Capital made a strategic equity investment in Ignite Visibility to fund organic growth and support a buy-and-build acquisition strategy.
Headlines mentioning IGNITE VISIBILITY LLC
Public headlines that name IGNITE VISIBILITY LLC, matched by company name and shown most-recent first. A mention is not an endorsement, a rating, or investment advice — verify anything material against the original source. Source: Google News.
Reading this table
When two business development companies lend to the same borrower, comparing how each marks the loan is a starting question, not a verdict. In plain English: a wider spread (e.g. S+575 vs S+525) or a lower mark (e.g. 96 vs 100 cents on the dollar) can mean that lender is pricing in more risk — but marks can also differ for reasons other than a credit view: a different tranche (second lien should price wider than first lien on the same company), a different vintage or entry point, an older filing date, or each manager’s own fair-value methodology. Compare like-for-like — check the Type and Filing columns before reading a gap as disagreement. Each row is one debt position at one BDC’s most recent filing. Source: SEC EDGAR Schedule of Investments (public).
Want to read these numbers like an analyst? Free Oxford Ledge lessons: reading a BDC’s Schedule of Investments, key credit metrics, and the Five Cs of credit analysis.