Skip to main content Skip to main content
Not investment advice. Educational reading. See Disclaimer.
L.5 · BEGINNER · 2 MIN

Comparing ETFs: Making the Right Choice

When comparing similar ETFs, five factors determine which is the better choice for your portfolio.

Quiz · 5 questions ↓

Compare

FactorWhy It MattersHow to Check
Expense RatioLower = more of the return stays with youListed in fund details
Tracking ErrorHow closely it follows the indexCompare 1-year return to benchmark
LiquidityHigher volume = tighter spreadsCheck daily average volume
Holdings CountBroader = more diversifiedListed in holdings breakdown
Total AssetsLarger funds are more stableListed in fund details

Try it

Compare SPY vs VOO. Both track the S&P 500. Look at expense ratio, volume, and total assets. Which would you choose?

Check-in

ETF A has 0.03% expense ratio and $300B in assets. ETF B has 0.75% expense ratio and $5B in assets. Both track the same index. Which is likely better?

Key insight

For broad market exposure, the cheapest, most liquid ETF almost always wins. There is no advantage to paying more for the same index.

Check your understanding

Sit with the ideas.

Two ETFs track the S&P 500. ETF A has an expense ratio of 0.03%, tracks the index within 0.04%, and trades $30B per day. ETF B has an expense ratio of 0.20%, tracks within 0.25%, and trades $100M per day. For a long-term buy-and-hold investor, which is likely better?

Why:
Continue this lesson in the app →See it on a real ticker →